The Stripo editor has several versions, the functionality of which differs slightly from each other:
letters can be created directly in the
Stripo web interface which has the widest and most up-to-date functionality for creating and editing letter templates. Detailed instructions are available at
this link.
using
Stripo plugin in enKod - the plugin created by Stripo does not reflect all current updates of the web version, so if you are missing some complex functionality - you can create a letter in the web version of Stripo and
transfer this email in enKod
How to create a letter in Stripo
To create a letter without layout, you can use the Stripo plugin in enKod. You can create a letter in two ways:
To do this, go to Mailings → Message → New Message (Email) In the “Message Editor” step, select “Stripo Editor”.
You may like ready-made enKod message templates, to familiarise yourself with them just click “Select template” and click “Select” on the desired one.
To edit a template in the preview, click the “Open in Stripo Editor” button
Letter structure
Letters in Stripo are assembled from horizontal strips. For each strip you can set the area of the letter:
Header
Content
Footer
Info area
Why: dividing into areas will expand your customisation possibilities - for each area you can separately set the background colour, text size and colour, their display on mobile devices.
How to create a strip
Hover or click on the grey background of the letter canvas in the editor and you will see a strip outline with a “+” button. Click on it and choose one of the strip structures available to you (solid, with dividers into 2, 3, 4 parts).
How to change the strip area
Click on the grey background of the letter canvas in the editor and you'll see the band outline. In the menu on the left under “Content” you will see a line for “Letter Area”, click on the drop down and select the area you want. Usually:
header - used for logo, menus
content - used for the main content of the email: text, media
footer and info area - to indicate the reason for receiving the email, unsubscribe link, company contact details.
Actions over the strips
Hover over the grey background of the letter canvas and you will see the band stroke. Hover over and click on the button with an ellipsis - there is a list of available actions on the strip:
deleting a strip - please note that it is impossible to delete the only strip in the letter
copy - clicking on it will create a copy of the strip
moving - by clicking the icon with the left mouse button you can drag the strip to the desired place in the e-mail.
save stripe as a module - using this button you can temporarily save the design of the stripe you need to reuse it later in your e-mail.
To add text, image, button, etc. to an email, click:
on one of the image/text/button icons inside the “Drop content here” block
in the left side menu under “Content” → “Blocks” select the necessary one and drag it to the “Drop content here” block in the necessary area of the email
Email settings
In the left side menu, go to the “Design” section. There you can set the main parameters of the email:
General settings - you can set:
Stripes - you can set background colour, content colour, text/links colour and size for:
header
content
footer
info area
Headers - default font for the whole email and the size of each level of text headers.
Button - button colour, hover (hover highlighting), borders, indentation, stroke, rounding, font and size.
Adaptability - set text sizes in different areas of the email for displaying on mobile devices, header sizes, indents (around the email, relative to the above and below structure bars).
How to set the background of an email or a specific block
It is important to distinguish between:
letter background - applies to the entire space of the email. If the message is opened on a desktop device, the background takes up the entire area of the email (for example, in the screenshot below, the background of the email is blue), whereas on mobile screens it is hidden.
content background - the colour inside the email, which is applied to all containers with product cards, contact information, etc. (in the screenshot below, the content background is white)
To set the background of the email:
in the left side menu in the “Design” section, scroll down to the “Email background colour” line
specify the desired colour code or select it manually using the colour palette provided
To set the background of a specific zone:
1. The content colour of the bar:
Please note: if you change the colour for a specific bar, it will not change when you update the colour of all bars in the same area.
2. The background colour of the stripe:
Click on the desired strip outside the content area of that strip. In the left menu under. “Content” → “Appearance”. set the desired background for a particular strip in the “Strip background colour” section.
You can also upload a picture as the strip background in the “Picture in background” line
Please note: if you manually change the background colour of one strip, then changing the background of the whole letter or changing the background of another strip of the same area will have no effect on the selected colour of the first strip - it will have to be changed manually (to the desired colour or to “transparent”).
3. Structure background colour:
Inside each strip, there are content rows and an outer area. Each of the content rows is called a structure, it can also be given a background colour or picture. To do this:
click on the required structure line (the block with the name “Structure” should light up)
in the left side menu under “Content” → “Appearance” set “Structure background colour” or “Background picture”
4. Container background colour:
One structure line can contain several containers with any of the available blocks: text, picture, button, etc.
for specific block container: there can be several blocks in one container (several texts, buttons, etc.), for each of which you can set a different background. Click on the desired block. In the left side menu under “Content” → “Blocks” in the line “Background colour” set the colour you need.
Please note: You cannot set the background colour of a container block if it is a block: picture, video or banner.
How to change text
In Stripo, text can be:
Depending on the type of text (plain or header) and its location (inside the strip, button, etc.), you can customise:
font
size
colour
selection method (italic, bold, underline, marker, etc.).
1. Customising the text for the whole email
In the left side menu go to the “Layout” → “General settings” section:
using the “Alignment” line you can choose the best way to arrange the text for you
the “Font” line will set the default font for the plain text of the whole letter (it does not overwrite the fonts selected for the letter areas and other blocks)
using “Interval” and “Paragraph” you can adjust the spacing between lines of text within blocks
In the section “Headings” for level 1, 2 and 3 you can set your unique:
fonts
spacing
underlines
colour
indents
2. Customising text to be displayed on mobile
In the left side menu, go to “Appearance” → “Adaptivity”:
for each area (header, content, footer, info area) and email button you can set your:
set the sizes of three levels of headers
3. Customising the text of a specific area (desktop)
In the left side menu under “Design” → “Bars” select the area you need (header, content, footer, info area) and configure:
4. Customising text within a block of text
Highlight the text block you want in the container, in the left side menu under “Content” → “Blocks”, for the whole block you can set:
You can also customise some of the selected text using the quick menu at the top of the editor:
change font, size, colour, highlights
change the alignment, indentation of the whole block
add a link to the text
add dynamic personalisation content
add emoji
create tables
In order to add an image to an email:
pre-create a location for the picture:
in the left side menu in the “Content” → “Blocks” section, right-click the “Picture” block and move it to the necessary place in the email (for example, to the necessary “Drop content here” block).
upload the picture directly from your computer - by transferring it from the local folder to the block “Drop pictures here” or by clicking on this block and loading selected pictures from the folder. In this case the media (.png, .jpg, .gif, etc.) will be saved in Stripo storage and the address of the picture will be automatically generated.
The Stripo repository is sometimes out of order and may not display the added media in the email, so we recommend that you save the images you need to the Image Storage, and in Stripo insert the links according to the second method described below.
insert a link to the address where the required picture is stored - in the “Link to external resource” field insert the address of the picture and click the checkbox.
After uploading the picture you can customise everything you need:
alternative text - it is recommended to fill it in, it is displayed in cases when the media cannot be downloaded
link - click on the image in the email to switch to it.
image alignment and size
adaptability - affects the display of the image on mobile devices
indentation - can be set separately for desktop and mobile versions.
Images uploaded to Stripo can be edit: crop, transform, add frames and simple shapes.
How to add links
For attribute purchases from an email only clicks in the email made on the link are counted, leading to the site that you specified in your account settings (the site URL line).
1. In the text
select the text you want
in the top menu click the “Make link” button
in the left side menu in the “Content” → “Blocks” section all necessary settings will appear, with which you can set:
By default, a website is expected in the link address, but you can also substitute:
2. In the picture
click on the required image
in the left side menu in the “Content” → “Blocks” section, the image settings will appear. In the “Link” line add the address to which the image from the email should be clicked on
3. Unsubscribe link
Do not forget to add an unsubscribe link to every email you create. Its absence may lead to spam or delivery error.
To correctly add an unsubscribe link in the Stripo plugin:
make the text “unsubscribe” a link (via text selection or as a button/menu item)
in the left side menu in the “Content” section find the “Link” line
in the drop-down list under “Special Links” select “Unsubscribe”
4. Anchor link
Anchor link is a link to a section within the email itself.
How to create an anchor link:
click on block of the email you want to link to
in the left side menu in the “Content” → “Blocks” section, scroll to the “Anchor link” line and click on the switch.
in the “Anchor name” line that appears, enter the name:
How to add a link to the created anchor:
highlight the text you want or click on the image
in the “Content” section find the “Link” line. In the drop-down list you should see the “Anchor Links” section, click on the name of the anchor you want to add
click on the button block. The button settings will appear in the left side menu in the “Content” → “Blocks” section.
in the “Links” line, insert the
URL to which the button will be clicked on.
enter “Button Text”
set the text style - font, type and size
set the colour of the button and button text
if required - apply hover effect, lines “Button/text colour on hover” (for these lines to appear in the left side menu in the “Design” → “Button” section, the “Highlight on hover” function must be enabled).
The hover effect works in most email clients on desktop devices. It does not distort the appearance of your email on mobile devices and in clients that do not support buttons with this effect.
In this screenshot:
“Button colour” - the main colour,
“Button hover colour” refers to the colour that users will see when hovering over the button,
“Text colour” refers to the font.
If you don't want the hover effect in your emails, just apply the same colour you set as the main colour or disable the “Highlight on hover” function in the left side menu under “Appearance” → “Button”.
In the button settings you can also:
To add a menu, you need to:
in the left side menu in the “Content” → “Blocks” section, find the “Menu” block and drag it to the desired location in the email
click on the menu block in the email editor
in the left side menu under “Content” → “Blocks” you will see all the settings you need:
you can choose the menu type: links (clickable text only), icons (clickable images only), icons and links (clickable images with captions)
if adaptive menu is enabled, all menu items on mobile devices will be shown in a list (under each other). If you don't enable adaptive, the menu items will be displayed in a row. To check the display, use the preview on mobile devices in enKod's “Post Wizard”. For ease of customisation, we recommend using an icon-type menu. In this case, each image for the menu should be pre-calibrated in an editor (e.g. Figma) and made to the same height.
you can also set the text style, size, alignment, indentation, etc.
add links and images for icons
How to make tables
With the Stripo plugin in enKod you can add simple tables to your text. To do this:
click on the block with the text to which you want to add a table
click on “…” in the top menu and select “Table”.
specify the table size, number of rows and columns, headings, indents and borders.
In such a table you can change the text colour, background colour (if the table occupies one container and you set the background of the container). It perfectly adapts to the mobile device.
For more complex designs you can try to create a table through “Structures”, but it will be difficult to perfectly align the texts in the columns and for each specific case you need to test the display on mobile. The essence of the method:
in the left side menu under “Content” → “Structures” select the structure you need by number of columns
If there are not enough columns, you can add the required number of columns yourself. To do this, click on the structure - in the left side menu in the “Content” → “Structures” section you will see the settings for the number of columns, add the necessary ones and adjust the width of each column. If you need to divide the size equally between all the columns, click on “=”.
add text to each block in the structure
to simulate column and row separators, you can add a stroke to each of the text containers.
to add a new row to the table, it will be enough to copy an existing structure bar.
Adaptability on mobile devices
To customise the display of email elements on mobile devices:
go to the “Design” → “Adaptivity” section
-
it is recommended to enable the “Full Width Buttons” feature so that the customer will definitely notice your call to action.
for media: in the editor, click on the desired image. In the left side menu under “Content” → “Blocks” settings will appear:
adaptive image - if active, the option allows the image to adjust to the screen width of the mobile device (only works on devices that support adaptivity). Be careful with adaptive logos, if you enable this option on them they will stretch to the full width of the mobile screen, which can severely distort the image.
indents for mobile - in the indentation bar, click the mobile icon to adjust the indentation of content relative to the background for mobile devices only.
How to transfer an email from the web version of Stripo to enKod
To transfer an email collected in the Stripo web version to enKod and avoid artefacts or content display issues follow the simple instructions:
Stripo's features