User activity tracking (tracking) in the mobile application
Features
You can track user behaviour in your mobile application, record their activity, actions with products, orders, etc. Based on the obtained data, segment the base by customer or user activity, which will allow you to conduct marketing campaigns much more effectively.
With connected tracking you have access to such functions as:
- Segmentation by user activity in the app
- Segmentation by customer activity
- Tracking revenue, number of orders and average cheque for each user
Tracking setup (SDK)
Tracking setup (API)
For API integration, use our API documentation (section “Tracking”).
Read more about API integration in this section of the knowledge base.